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Why Hire a Professional Makeup Artist
Most brides have an idea of what they want to look like when it comes to beauty, but to ensure that their vision turns out the way they want, it is highly recommended to hire a Professional Makeup Artist. You may think it's money best spent elsewhere in your budget, but there are some crucial reasons why most brides wouldn't trust their own hands on their wedding day. Read on to learn why Pro MUAs are pretty much necessary to a bride.
Pro MUAs understand the dance between light and shadow, creating dimension to the face. You want to hire an artist who takes skin seriously - they are careful not to cake on too much product and are experts in matching your skintone. No one wants to look like they have "floating head" or a masque on. Pretty eyeshape? Lips? Freckles? Preferred facial features are created to stand out, deflecting from those that a bride wouldn't want to emphasize. They know which products to use especially with today's High Definition technology, which isn't always forgiving. I recall when HD cameras were first gaining popularity in media and actress Cameron Diaz was not happy about this shift. Celebrities no longer could get away with flaws that were otherwise unnoticed. Diaz suffers from adult acne so it was no wonder why she wasn't thrilled about being poked at on national television. It is key to use high quality cosmetics which are specifically for HD. They are highly pigmented and don't contain any sunscreens, which leave a white cast on your skin from the flash. This results in looking washed out in photos. Even if the foundation contains SPF15, that is still a high risk of washout.
Professional MUAs love what they do. They know that working with a bride and her bridal party is a very personal, intimate affair with time constraints. Not every MUA particularly enjoys bridal makeup. We all have specialties. Make sure you hire a Pro MUA who specializes in weddings. That way, they are familiar with the stress, tight schedules, and those last minute faces that decided to get their makeup done after all. Everyone has to be somewhere at certain times on the Wedding Day and the last thing a bride needs is to worry about proper bridal makeup or hair. Working with the bride to achieve the look she sees in her mind takes time and that's why a bridal trial is super important. A bridal trial takes place a few weeks or months prior to the actual Wedding Day. During the trial, 2-3 different bridal looks can be tried until one is the final winner. Usually this involves taking before & after photos and reviewing the results. This way, any adjustments can be made and a decision can be made. This is the time to discuss colours, the dress, decor, hair, the bridal party, and skincare.
The products and tools used cannot be underestimated. I have to emphasize this point. When it comes to getting your money's worth, it all lies in how the face is primed and then set. Whether it is a setting spray or layering primers, a Professional MUA has her own method, but you can be assured your makeup will NOT budge or melt. For example, I douse my clients in setting spray after their application is complete, and I then use an HD setting powder! My brides are always provided with a touchup kit if I'm not hired for the whole day. Since we are on the topic of priming and setting, a primer is absolutely essential to every bride's face prior to applying makeup. Nowadays, primers vary in formula - there's one for oily skin, blemish-prone, redness-prone, and dry skin. The way it creates an illusion of no pores or fine lines is truly a miracle for those with problem skins. Primer acts as an adhesive to the foundation and a barrier against oil.
As you can see, if there is ever a time to make an investment in appearance, I say a Wedding is probably THE single most important moment in a woman's lifetime. Looking back, a bride wants to know she looked stunning and timeless, no matter what her style is. A professional makeup artist can make that a reality. After all, that is my passion and goal every time a bride sits down in my makeup chair. I always say it isn't only about the makeup. It's a whole pampering experience.
About the Writer
Jamie is the professional makeup artist behind Dreamy Faces. She specializes in bridal makeup, serving Toronto and the GTA.